Influencer CV Example

If you write an influencer CV that's more professional and engaging, it will help you progress through the ATS screening stage. Ultimately, it will also give you the best chance to impress the hiring manager, which will boost your prospects of reaching the interview stage. Let’s take a closer look at the key parts of a CV and how to shape them so they communicate your creative vision as clearly as your experience.

Key sections of an influencer CV

Your approach to creating your winning influencer CV will differ depending on your experience, your seniority and the details listed in the job description.

At the end of the day, though, an influencer CV is just a way to tell the story of how you’ve grown in your career. Regardless of your experience level, you want that progression to feel seamless and easy to follow for recruiters. To help you get there, we’re going to walk through each part of the CV step-by-step, starting with the basics in your header and working our way through to your professional achievements.

CV Header

Start your influencer CV with a header that features subtle, professional design elements and sets the tone for the document. Add your name, email address, phone number and location (your full address isn't normally needed). Additionally, including your LinkedIn profile as a URL can be useful, as it will help the reader to quickly and easily access further information about your career and credentials.

For jobs in the UK, a personal photo is usually not required on your CV. That, along with any other personal details such as age, gender, ethnicity and nationality, are generally discouraged under the terms of the Equality Act 2010, which aims to reduce and eliminate discriminatory practices, such as recruitment bias.

CV Summary

Under your header, write a brief CV summary or CV objective, outlining a few of your key skills, qualities and achievements. This short paragraph can help employers to quickly assess your suitability for the role, setting the tone for your influencer CV. A CV summary focuses on your key skills and achievements, while a CV objective provides an alternative approach, showcasing your career ambitions and how the role fits with these. This makes a CV objective ideal for entry-level candidates.

In your summary or objective, write up to three sentences outlining your key skills, unique personal qualities and career achievements or ambitions, taking care to always reflect the requirements listed in the job description.

An effective CV summary will focus on a few of the key skills required for the role and show how you've put them to good use in your career to date. You'll want to give the reader a good impression of your unique qualities and briefly provide evidence of their impact in previous roles. Here's an example of an effective influencer CV summary, with evidence of your impact and neat, well-structured sentences:

The CV summary above contains various red flags and things to avoid. While the differences are subtle, they can make all the difference. Your summary could miss the mark if it's too generic and doesn't describe unique personal qualities and strengths. It might also be vague, use long, unstructured sentences, lack quantifiable evidence of your impact, or not be tailored to the job description.

Work Experience

Work experience is usually the most important section of any CV. Employers will be looking for evidence of how you've developed relevant skills in your career to date, and how you've used them to positive effect in previous roles. It's crucial to tailor your work experience section to match the requirements listed in the job description, using keywords and phrases so employers can easily see how well you fit the role and organisation.

Add your most relevant previous jobs, including the job title, the name of the employer, its location and the dates you worked there. Below each entry, include several bullet points showcasing your skills and explaining how you used these to achieve positive results.

To differentiate your work experience section from other candidates, include action verbs and quantifiable evidence that showcases the impact you made. Show your career progression through the skills you developed and used in each role. Here's an example of best practice in an influencer CV work experience section:

Take a look at a less strong influencer CV work experience section above. An unengaging work experience section could be too generic, focusing too much on day-to-day duties rather than skills and achievements. It could also fail to address the job description or lack evidence to show the impact you've made in your career to date.

Career Portfolio

In some cases, it can be beneficial to include a link to a portfolio, or to examples of your work.

While this is most common for creative roles or positions where the appearance and presentation is particularly important, you could include any type of work in a portfolio, as long as it can be showcased online. If you choose to add work samples to your CV, you could either add a link to a portfolio, or separate links to examples of completed projects. If adding a portfolio link, you could do so either in its own section, or in your CV header. If adding separate examples, you could include these are links to a company website, your LinkedIn profile or any other place where your work is hosted.

Education and Qualifications

Your education section should showcase your most recent and highest qualifications, paying particular attention to anything that's specifically required for the role.

Working as an influencer doesn't tend to require a specific degree. However, while employers may not request a degree in the job description, it can be useful to include other relevant qualifications, certifications or training in your CV's education section. These might include Social Media Analytics Course, or courses that show your skills, such as video editing proficiency or affiliate marketing strategy.

Your education section should contain only the qualifications that you consider most relevant to the role. List them in reverse-chronological order, starting with the most recent and working back from there. For each qualification, add its name and level, the awarding body or institution, its location (if necessary) and your dates of attendance or graduation. If you want to emphasise your education in your CV, include bullet points showing specialist areas of study, projects, awards, society memberships or anything else that helps show you've got the necessary skills for the job.

Specialist licences or certifications can also be a valuable addition to your CV's education section. If these are essential for the job and are referenced in the job description, it's a good idea to include them here rather than further down your CV. Include any expiration or renewal dates for certifications, if applicable.

Key Skills

The skills section of an influencer CV provides space for showcasing the key skills and qualities that set you apart as a candidate. You'll want to only include the most relevant skills, so review the job description and list hard and soft skills that match the requirements, while reserving some space to mention your own unique characteristics. For an influencer CV, it's valuable to highlight essential skills from your skill set, such as time management and social media analytics, to grab the attention of hiring managers and show you're qualified for the influencer position.

Hard Skills

Hard and technical skills are the essential skills required for carrying out the everyday duties of the role. They might include specialist operation of certain software or equipment, or knowledge of certain industry standards and regulations. You could gain these skills via training, certifications or industry experience. For influencer roles, key hard skills you've gained, such as social media analytics, and video editing proficiency, are typically among the most critical for the job. Check the skills specified in the job description, and add four or five key hard skills to your CV that show employers you're capable of completing the key duties of the role.

You'll want to include a list of hard skills that closely matches the skills listed as 'essential' or 'desirable' in the job description, while also reflecting your own strongest technical skills.

Review the examples below to understand which skills are often added to the hard skills section of an influencer CV.

Soft Skills

In your soft skills list, add any personal qualities and transferable skills that show you'll be a good fit for the role, you'll settle in well with the organisation and you'll complement other team members. Soft skills are typically more transferable and applicable to different roles than hard and technical skills. Owing to the rapidly evolving nature of the work landscape, soft skills are growing in importance for a number of roles and industry sectors where technology is replacing hard skills. Additionally, soft skills are particularly valuable for junior and entry-level candidates, who might not have much work experience but have the right building blocks for a successful career.

Similar to your hard skills section, it's best to first review the job description to know which soft skills to focus on in your influencer CV. You'll want to include a combination of soft skills that you can provide evidence for throughout your CV. Your soft skills list should reflect the job description as closely as possible, while also reflecting your strongest, unique talents and personal qualities. Aim for a list of around five key skills.

Explore the examples below to identify soft skills commonly presented in an influencer CV.

Certifications and Licences

Depending on the role you're applying for, and the type of qualifications you have, you might want to include a separate section for certifications, in addition to the education section. It can enhance your chances of success to show specific training and certifications. Not only do these prove you're qualified for the role, but they also indicate proactivity and a dedication to professional development. Furthermore, if there are any necessary certifications or licences for the job, this CV section takes on even more importance. If you're applying for a technical role or a position that involves the use of specialist software or equipment, these might make it more necessary to include a section showcasing your training.

See below for a list of example certifications and licences you might add to your CV for influencer roles:

Languages

Including a section on language skills can be beneficial, if you speak at least one language to a reasonable level of competency, in addition to your mother tongue. This is true even if language skills aren't a requirement for the role, as foreign language abilities often correlate to other valuable soft skills. Within this section, list the foreign languages you speak to a reasonable degree of competence, together with an indicator of your skill levels.

There are a few acceptable ways of citing your foreign language proficiency levels. The simplest way is to assign a basic descriptive word to indicate your skills, such as:

• English: Fluent
• Spanish: Intermediate

You might choose to adopt an international standard framework for languages, such as the Common European Framework of Reference (CEFR). This assigns a standardised level to your language skills, for example:

• A1: Beginner
• A2: Elementary
• B1: Intermediate
• B2: Upper intermediate
• C1: Advanced
• C2: Proficiency

Additional Information

Optional sections can be useful to add to your CV, to provide additional evidence that you have the skills for the influencer job. Consider including a few optional sections to your CV if you think you need to provide extra information to prove your credentials. These sections can be particularly valuable if you lack relevant work experience, such as for entry-level roles, or if you're changing careers to a completely new field or specialism.

And if you'd like more tips on making your CV stand out, explore our career resources. They’re designed to help you showcase your strengths and boost your chances of landing the job.

Hobbies and Interests

If you have any hobbies and interests that can showcase skills relevant to the job description, it might be worth including them. Additionally, this section gives you the chance to show employers different facets of your personality and interests beyond work, which can help them to differentiate you from other applicants. However, hobbies and interests can only add value to your CV if they provide evidence of skills and experience that you can use in the role you're applying for. As such, only add hobbies as a way of filling gaps in the skills you've developed or used through work experience.

Achievements and Awards

Compiling your key career achievements into a single list is an effective way of making your CV more readable at a glance. In this section, add any awards or recognition you've received for achievements, and any career milestones you've reached that show you're a strong candidate for the job.

Voluntary Roles

Listing any previous voluntary work is another useful way of showing you have the necessary skills and experience for the job. If you don't have much relevant work experience, either because you're a junior candidate or you're changing jobs from an unrelated field, volunteering can provide valuable examples of your skills in action. Your volunteering section should follow much the same structure as your work experience section.

Add a description of the volunteer role or a job title if you had one, the name of the organisation, its location and the start and end date of your volunteering. List bullet points that show how you put relevant skills to good use to create positive results for the organisation.

References

In the UK, it's not normal for references to be requested as part of a CV, or at the early stages of an application. However, it's worth checking the job advert and being ready to supply them if necessary. If you need to include references in your CV, aim for two or three and list their name, their contact details, their job title and the organisation they work for.

Always seek permission before you add them to your CV. Alternatively, it can be neater to simply add a line to your CV confirming you can provide references at the appropriate juncture, such as 'references are available upon request'.

Top action words to use in an influencer CV

Including strong action verbs with your work experience bullet points can help you show the impact you made in previous roles. Starting each bullet point with an action verb is a great way to match your experience and achievements to the job description, giving the reader an easy way of identifying your key skills and seeing how you've applied them. Remember, it's essential to evidence any action verbs you add to your work experience. This will help show your achievements and the impact you made in previous roles. Use past tense for action verbs that describe previous roles, and present tense for your current position.

Influencer CV example

Now we've shown you everything that needs to go into your influencer CV, we can take a look at how it comes together in its final form in the following example:

To see how your CV might look after finalising its design and layout, take a look at our CV examples.

Guide to CV ATS optimisation

Many employers now use applicant tracking systems (ATS) to assist with managing the recruitment process. One of the key elements of most ATS apps is the ability to scan CVs and rank them according to their likely match to the job description. This task can relieve some of the strain on hiring managers through the recruitment process, which can become very resource-intensive, with roles often eliciting hundreds of applications.

The growing prevalence of ATS apps requires a shift in approach by jobseekers, to prepare a CV with the best chance of passing the ATS screening stage. That's why we've put together a list of key ATS CV tips, to maximise your chances of success:

• Include keywords and phrases from the job description that are easy for ATS apps to identify, and help make you appear a strong fit for the role.
• Use standard CV headings that make your CV easier to navigate, such as 'work experience', 'education' and 'skills'.
• Choose a standard CV layout that avoids the use of any special design elements that might make your CV less compatible with ATS scanning software.
• Select a font that can enhance the readability of your CV, such as popular serif and sans serif fonts, with size 10 to 12 for body text and 14 to 16 for headings.
• Use bullet points rather than writing long, full sentences, as this will make your CV easier to scan and parse, and help your keywords and phrases to stand out.

You might feel there are a lot of things to remember when writing an ATS-compatible CV, but with just a few small tweaks, you can ensure yours passes this stage. Use one of our expert-designed, ATS-compatible CV templates to avoid the stress of adapting your CV for ATS screening.

Key takeaways for an impactful influencer CV

For the best chance of impressing employers, always tailor your CV for every application and include keywords and phrases that reflect the job description. Pick a CV format that matches your experience level, and focus on showing the reader how you've developed relevant skills and put them to good use to add value for previous employers.

Finally, enhancing the look and feel of your CV using one of Jobseeker's HR-approved CV templates can help leave a lasting impression on the reader, and boost your chances of success with your job applications.

Sources:

1. National Careers Service, How to write a CV
2. Jobseeker, Recruitment Statistics