Influencer Resume Example

The aim of this article is to equip you with all the knowledge required to create a resume that positions you to succeed in your influencer applications. You'll learn how to show employers you've got the relevant qualities, skills and experience for the job, all presented in a format that employers prefer to see. The article also includes tips for formatting your resume according to your experience and strengths. Continue reading to discover how to showcase your creative skills in your resume, with tips from careers experts from Jobseeker.

Core sections to include in an influencer resume

It's essential to include a few core sections in your influencer resume, while there are also a few optional sections you can make use of to strengthen your application.

While the content and format of your resume may vary depending on your experience levels, it's important to always include the following sections:

Header and Personal Information

Your influencer resume header is the place to add your contact details. Start by adding your full name and underneath, include your email address, phone number and location. Adding your LinkedIn profile, if you have one, can help the employer get a better insight into your skills and industry expertise. You don't need to include any additional personal information or a photo. Make your resume header clear, concise and as brief and compact as possible. Consider different layouts that spread the information horizontally across the page rather than using a different line for each piece of information.

Make sure your email address appears as professional as possible, and doesn't include anything like nicknames, inappropriate language or personal information. If it does, set up a new email account with an address based on your name or initials, and use that for your job applications. Always double-check your contact details are up-to-date before sending your resume.

Resume Profile

Your resume personal profile is a short, concise paragraph to highlight two or three key skills and achievements in influencer roles. You may also see this section named as 'resume summary' or 'resume objective'. Resume summaries tend to focus on your career experience, while resume objectives cover your ambitions and plans for the future. Always make sure your summary reflects the job description and highlights some of the key skills required for influencer roles.

Alternatively, use this summary to introduce your personal career ambitions and explain why influencer roles are a good fit for you at this stage of your career.

A strong resume summary focuses on two or three key skills and achievements that showcase your suitability for influencer roles in a clear, quantifiable way. It also gives an insight into your personal qualities, to help the reader understand why you're a suitable candidate. See below for some great examples of what to include in your influencer resume summary.

Alternatively, a poor resume summary would include bland, generic information that does little to prove your suitability for the role, while failing to provide any useful insights on you as a person or as a candidate. The graphic above shows some of the pitfalls to avoid when creating your resume summary.

Work Experience

Under your work experience section, add any jobs you've had in the past that are relevant to the position of an influencer. Mention only the most appropriate and relevant jobs you've had in reverse-chronological order, starting with your most recent and working backwards. Add your job title, the name of the employer, the location of the role and your dates of employment.

Also include some bullet points for each job mentioned, showcasing your achievements so the employer can see the impact you made on the company. Pay attention to the job description and make sure each point is relevant to influencer roles.

The best resume work experience sections focus only on the most relevant previous jobs, and link each bullet point back to a skill or experience listed in the job description. It's also critical to provide evidence that shows the value you added to each role in a quantifiable way, such as project outcomes, key performance indicators or feedback from customers, colleagues or managers. There are some examples of strong resume work experience sections below.

In the graphic above, you'll see some examples of less effective resume work experience sections. Ineffective work experience sections tend to focus too much on everyday responsibilities over skills and achievements. If you use vague descriptions of activities and fail to back up your achievements with evidence, you're likely to fail to make an impact on the reader.

Portfolio and Work Samples

If you have a website, portfolio or other examples of your work available to share, it's important to include them in your influencer resume.

Although portfolios are most relevant for creative roles, you could provide examples of any previous work. Add a simple link in your resume header, or add separate examples of your work in a portfolio section. Conversely, if you're not working in a creative role but still have examples of your best work available online, adding them here can make a real impact.

Education

In this section list any educational qualifications or degrees that are relevant to influencer roles.

Working as an influencer doesn't usually require a degree. Even though a degree-level education isn't a necessity, it's still important to highlight your key educational achievements, including a Social Media Marketing or other courses or training that showcases your social media management or SEO optimization.

Include any qualifications relevant to the role. For each, add the name and level of the award, the institution name, its location and your dates of study. Include bullet points to show any specialist modules you studied, awards or exceptional grades and achievements that can set you apart from other candidates. These will all contribute to creating a positive impression on employers.

If you were a member of any clubs or societies, or volunteered for any causes while studying, you could also mention these in your education section.

Hard and Soft Skills

Adding a list of your key skills provides a quick reference for the reader of what you can bring to an influencer role. Skills such as social media management or communication and persuasion are particularly useful for influencer jobs. Again, refer to the job description and make sure you include skills that the employer has listed as essential or desirable for employment as an influencer.

Highlighting your hard skills

Hard skills are the key technical skills required for influencer positions. They include specific industry knowledge and abilities that you could learn on the job, or through a specialist qualification. Furthermore, these skills are essential for an influencer resume as they showcase your expertise in the field. Add up to five key hard skills that show you're an ideal candidate for the role. It can also be beneficial to add context to each skill, showing how you've used it to positive effect in your career to date.

Your resume hard skills list should reflect your unique and specific industry expertise and experience, while also fulfilling the requirements listed in the job description. See the examples below for an idea of what an effective influencer resume hard skills list looks like.

Listing soft skills on your influencer resume

In your soft skills list, include any personal characteristics that make you a good fit for an influencer job. Soft skills tend to be more universal than hard skills, but they're no less important. Indeed, as the nature of work changes, soft skills are growing in importance, so make sure you include them in your resume. Think of your best soft skills and add up to five that match the requirements of the job description.

A good soft skills section would include skills that match the job description, and also reflect your key strengths and qualities. See the graphic below for an indication of what to include in a strong soft skills section for an influencer resume.

Certifications and Training

Under certifications and licenses, add any further qualifications that show you're a good fit for the job. These might be licenses that show you're qualified to operate certain equipment, or certifications that give you the edge over candidates with otherwise similar career history. Therefore, make sure you list the dates of your certifications and licenses so employers can see they're up-to-date and valid.

Below you can find several examples of certifications for an influencer resume:

Optional Sections

To provide further information on your suitability for the role, you could add some optional sections to an influencer resume. Pick from the optional sections below to help show the employer you have the skills and experience for the job.

Hobbies

Including your hobbies and interests can be a valuable way of showing your key skills and qualities. These are particularly useful for your resume if you're short of work experience and need to showcase a particular skill or experience. Don't include hobbies and interests in your resume unless they showcase a specific interest or aspect of your personality. You'll want them to add something to your application that you can't add elsewhere.

Volunteer Work

If you're lacking relevant influencer work experience, volunteer work can help to show you still have the relevant skills. Include the title of your volunteer role, who you volunteered for, as well as the dates you carried out the work. Provide brief details of your responsibilities and the impact you made.

References

References aren't a standard influencer resume section, but employers do sometimes ask for them. Check the job advert and only include them if requested. Add two or three professional references, and be sure to approach each referee before you include them.

Best words to use in an influencer resume

Start each bullet point in your work experience section with a strong verb to show actions you took. Choose from the list of words below to increase the impact of your work experience section.

Jobseeker's clean, attractive resume formats can help your applications make a strong impression on employers. Check them out for help designing a winning resume, and see our cover letter templates to help win over recruiters and hiring managers.

Example of an influencer resume

The influencer resume example below includes all the sections above, so you can see how a completed resume looks:

Guide to making your resume ATS-friendly

Applicant Tracking Systems (ATS) are one of the key ways recruiters and employers manage the hiring process. The systems can screen candidates by scanning and ranking resumes based on each candidate's likely suitability for the vacancy. If you follow a few simple tips when writing your influencer resume, you'll give yourself a better chance of ranking highly in the ATS screening and progressing to the next stage.

Create an ATS-optimized resume by following these quick tips:

• Choose a resume structure that matches the traditional, reverse-chronological layout or alternatively, the functional resume structure. This should make your resume more readable for ATS applications.
• Add keywords throughout your resume that help ATS software match your application to the job description. A higher match means your application is more likely to proceed to be reviewed by human eyes.
• Use clear headings that break your resume up into readable, scannable sections that match the standard content employers expect from a resume.
• Use design elements that help make your resume more readable. These might include white space, clear, professional fonts and subtle color accents to help certain elements stand out.
• Use simple, concise language to keep your resume to a maximum of one to two pages in length. This will make it easier for ATS software to read.

Takeaways for your influencer resume

The best resumes focus on your skills and the value you've added to previous roles, rather than focusing on your duties and responsibilities. Choose the most suitable resume format for your experience levels, and focus on tailoring your resume based on the requirements listed in the job description.

Using the professional resume templates and resources of Jobseeker can help you create a great-looking resume that stands out from other applicants. Sign up today and follow the simple steps to get started. Whether you're a junior or senior candidate, a professional cover letter can help to grab the attention of the employer. Jobseeker's cover letter examples were created by careers experts to provide useful tips and ideas for your cover letter.

Sources:

(1) Careers for creative people, U.S. Bureau of Labor Statistics: https://www.bls.gov/careeroutlook/2015/article/creative-careers.htm

(2) Occupational Outlook Handbook, Craft and Fine Arts, U.S. Bureau of Labor Statistics: https://www.bls.gov/ooh/arts-and-design/craft-and-fine-artists.htm