Social Media Coordinator Resume Example
Pursuing a career as a social media coordinator provides opportunities for career progression and responsibilities involving analyzing engagement metrics and creating engaging content. For a successful social media coordinator application, you'll want to submit a professional resume that showcases your relevant skills. In this article, we'll discuss how to create a social media coordinator resume that catches the eye of employers, with tips and examples to help you write your own.
This comprehensive guide will give you all the tools you need to craft a social media coordinator resume that positions you strongly against other candidates. You'll find useful insights on constructing a resume that makes the most of your unique skills, experience and strengths. You'll also learn how to tailor your resume according to the job description, and depending on your experience levels. Read on to learn the tips Jobseeker careers experts recommend as the best for your social media coordinator resume.
Main elements of a social media coordinator resume
A successful social media coordinator resume will typically include each of the sections listed below, with some optional sections. A resume for candidates with little or no work experience may focus less on the work experience section, and bring sections to the fore that emphasize their skills, such as hobbies and interests, volunteer work, education, projects and skills lists.
How you choose to present your resume is up to you. There are plenty of options for a professional resume layout and format, but every application should include the following:
Resume Header
In your social media coordinator resume header, list your name, email address, phone number and address or location. You can also add your LinkedIn, if you have one, to help employers better understand your work history and skills. While in some countries, you might include additional personal information or a photo, these aren't necessary. Make sure your resume header is as brief as possible and doesn't take up too much valuable space. Choose a clear, professional design that sets the tone for your application.
Only include professional, name-based email addresses in your resume header. If you have an old email address that uses nicknames, puns, references to your personal interests or anything else that could appear unprofessional, set up a new email just for your job applications. Finally, always double-check your contact details are correct and up-to-date before sending your resume.
Isla Lewis
isla.lewis@example.com
(111) 222 33 444 55
1600 Pennsylvania Avenue, Washington, DC
linkedin․com/in/isla–lewis123
Resume Summary
In your resume summary, write a short paragraph that highlights two or three of your key achievements and skills for social media coordinator roles. You could also call this section 'resume objective' or 'personal profile'. A resume summary covers your career experience to date, while a resume objective focuses more on your ambitions for the future. Always make sure your summary reflects the job description and highlights some of the key skills required for social media coordinator roles.
Alternatively, use this summary to introduce your personal career ambitions and explain why social media coordinator roles are a good fit for you at this stage of your career.
A strong resume summary focuses on two or three key skills and achievements that showcase your suitability for social media coordinator roles in a clear, quantifiable way. It also gives an insight into your personal qualities, to help the reader understand why you're a suitable candidate. See below for some great examples of what to include in your social media coordinator resume summary.
Good example:
Dynamic Social Media Coordinator with a Bachelor of Arts in Communications and extensive experience as a Social Media Strategist. Proven track record in developing and executing successful social media campaigns, increasing brand awareness, and driving engagement across multiple platforms. Skilled in content creation, analytics, and leveraging social media tools to optimize performance and achieve organizational goals. Strong communication, creative, and strategic planning abilities
Bad example:
Social media professional with a background in communications and some experience in planning online activities. Worked on projects to make brands more known and get people talking on various sites. Can make content and look at data to see how things are going. Good at talking, coming up with ideas, and planning strategies
Conversely, an ineffective resume summary would include generic, unspecific information on your skills and experience, while failing to provide any useful information on what makes you a unique and interesting candidate. The graphic above shows some of the pitfalls to avoid when creating your resume summary.
Hard and Soft Skills
The skills section of a social media coordinator resume is a chance to list any skills you have that match those of the job description. You could include SEO strategies, time management or any other skills that show you're a suitable candidate. Again, refer to the job description and make sure you include skills that the employer has listed as essential or desirable for employment as a social media coordinator.
Highlighting your hard skills
Hard skills are specific skills related to the job you're applying for. They include particular abilities, technical skills and industry knowledge that relate directly to jobs as a social media coordinator. Furthermore, your list of hard skills provides a strong indication to the reader of your expertise in social media coordinator roles, and how well you'll fit into the position. Include around four or five key hard skills that are listed in the job description. These skills will help to convince the hiring manager that you're a good fit for the position.
For an effective resume hard skills section, focus on the technical skills that are most essential in the job description, and that match your specific expertise. Some examples of the best hard skills for a social media coordinator resume are listed below.
- Content creation
- Analytics tools
- SEO strategies
Adding soft skills to your social media coordinator resume
Soft skills are your transferable skills and personal qualities that make you a good match for a social media coordinator position and the organization. Soft skills tend to be more universal than hard skills, and can often apply to multiple jobs and industries. Indeed, transferable skills are growing in importance in the modern world of work, so make sure you include several of these in your resume. You should generally look to include up to five soft or transferable skills that match the job description.
A good soft skills section would include skills that match the job description, and also reflect your key strengths and qualities. See the graphic below for an indication of what to include in a strong soft skills section for a social media coordinator resume.
- Communication skills
- Time management
- Creativity
Education
Your resume's education section provides space for you to list your highest and most relevant qualifications for social media coordinator roles.
If you're applying for social media coordinator positions you'll typically need to have a degree. A Bachelor of Arts in Communication Studies will usually help your chances of success. You could also list any qualifications that demonstrate your SEO strategies or analytics tools.
Enter the name and level of the qualification, the institution you studied at, its location and your dates of study or graduation. You can also add some bullet points outlining any high grades, awards you won or specialist subjects you studied. Adding this information will show the employer your dedication to learning and your areas of specialist knowledge.
Membership or leadership of any societies, clubs or causes while studying can also make a positive impression on hiring managers. Consider adding these to your education section for more insight into how you used your time as a student.
Bachelor of Arts in Communications, 2017 - 2020
University of Louisville, Louisville, Kentucky
Certifications
Under this section, list any relevant certifications or licenses that are relevant to social media coordinator jobs. These could be official licenses required for the job or certifications that improve your employability. Therefore, include the details of any licenses and professional certifications required for social media coordinator roles, along with completion dates so employers can see you're up-to-date.
Review the list below for some suitable certifications for a social media coordinator resume:
- Hootsuite Social Marketing, 2022
- Facebook Blueprint Certification, 2022
- Google Analytics Certification, 2022
Employment History
Your resume work experience section is the chance to show your relevant previous jobs and career achievements as a social media coordinator. Add each previous employment in reverse-chronological order. This means starting from your current or most recent role and working back in time from there. Include your job title, the company name, the location of the job and your dates of employment.
In addition, include a few bullet points under each job, highlighting your key achievements so the hiring manager can see how they led to successful outcomes. Back up each point with evidence to show how you meet the job description.
The best resume work experience sections focus only on the most relevant previous jobs, and link each bullet point back to a skill or experience listed in the job description. It's also critical to provide evidence that shows the value you added to each role in a quantifiable way, such as project outcomes, key performance indicators or feedback from customers, colleagues or managers. Review some strong examples of resume work experience sections in the graphic below.
Good example:
Social Media Strategist, January 2022 - Present
BuzzSphere Media, Philadelphia
- Increased brand engagement by 150% through targeted social media campaigns and innovative content strategies
- Grew social media followers by 200% within six months by leveraging influencer partnerships and viral content
- Implemented data-driven social media analytics, resulting in a 30% improvement in campaign ROI and audience reach
Bad example:
Social Media Strategist, January 2022 - Present
BuzzSphere Media, Philadelphia
- Enhanced brand presence through various social media activities
- Boosted follower count using creative strategies and collaborations
- Improved campaign effectiveness with strategic insights and analysis
In the graphic above, you'll see some examples of less effective resume work experience sections. A bad resume work experience section might fail to address skills and achievements that relate directly to the job description. Falling back on clichés, vague descriptions and basic responsibilities, rather than showing the impact you made, is likely to disengage the reader.
Expert Tip:
Optional Information
In addition to the core sections of a social media coordinator resume, there are several optional sections you could include to enhance your chances. Add any of the sections below that help you showcase your key skills and experience.
Hobbies
Listing your hobbies and interests can reveal key qualities that some employers may value. Consider listing hobbies and interests to help your resume stand out, or to provide the employer with some insight into your personality and wider interests. They're perfect for candidates who might lack genuine work experience as a social media coordinator. Only include hobbies and interests that showcase your personality and personal qualities, and add something different to your application.
Volunteer Work
This section can be valuable for a social media coordinator resume, if you've done any voluntary work that showcases your relevant skills. Write your volunteer section in a similar format to your work experience, including your role, the organization name, relevant dates and the details of your contribution.
References
Although it's rare to include references on a social media coordinator resume, some employers may ask for it. Don't add references unless they're specifically mentioned by the employer in the job advert. Be sure to prepare your referees in advance, so they've agreed to provide a reference and are ready to be contacted.
References can be provided upon request.
Best words to use in a social media coordinator resume
Start each bullet point in your work experience section with a strong verb to show actions you took. Add strong verbs from the list below to create a greater impact with your work experience section.
- Create
- Manage
- Engage
- Analyze
- Optimize
- Curate
- Schedule
- Track
- Collaborate
- Report
If you need help creating a resume that impresses HR managers, take a look at Jobseeker's professional resume templates. You can also access beautiful cover letter templates that help your application stand out.
Sample social media coordinator resume
Using each of the sections above, we've created this example social media coordinator resume, to help guide you when creating your own:
1600 Pennsylvania Avenue, Washington, DC
•
isla.lewis@example.com
•
(111) 222 33 444 55
•
linkedin․com/in/isla–lewis123
Dynamic and results-driven Social Media Coordinator with a Bachelor of Arts in Communication Studies and extensive experience as a Digital Marketing Specialist. Skilled in crafting engaging content, managing social media campaigns, and analyzing performance metrics to drive brand awareness and audience engagement. Proven ability to leverage digital marketing strategies to achieve business objectives and foster strong online communities. Proficient in various social media platforms, content management systems, and analytics tools
Digital Marketing Specialist
2020
-2022
PixelPulse Media (Durham)
- Increased organic website traffic by 150% in 12 months through SEO and content marketing strategies
- Achieved a 200% ROI on a $50K ad spend by optimizing PPC campaigns across Google and social media platforms
- Successfully launched and managed email marketing campaigns, boosting open rates by 40% and click-through rates by 25%
Bachelor of Arts in Communication Studies
2017
-2020
University of Alabama (Tuscaloosa)
Content creation
Analytics tools
SEO strategies
Communication skills
Time management
Creativity
Hootsuite Social Marketing
Facebook Blueprint Certification
English - Fluent
Spanish - B2
Do's and don'ts of a social media coordinator resume
Tips to write the best resume
- Tailor your resume to make it as relevant as possible to the role you're applying for. Consult the job description and adapt your resume to reflect the required skills and experience.
- Use a clear, professional resume format to make your document as accessible as possible, including a readable font and appropriate headings, margins and line spacing. This will make your resume easier for recruiters and hiring managers to read.
- Keep your social media coordinator resume concise, with a target length of one page for less experienced candidates, and two pages for senior positions.
- Kick off your social media coordinator resume with a strong summary or objective statement that highlights your key skills and achievements.
- Include key skills throughout your resume that reflect the job description, and include a dedicated skills section.
Pitfalls to avoid with your resume writing
- Don't clutter your document by trying to add too many details. Focus on core social media coordinator skills and achievements that are relevant to the role.
- Don't add personal information such as your age, gender, a photo or marital status, as these can lead to bias in the hiring process.
- Don't include hobbies unless they help you prove a skill or experience that's necessary for the job.
- Don't exaggerate, lie or hide details about yourself as these can all undermine your chances of success with social media coordinator applications.
- Don't use overly complex formatting and layouts that can make your social media coordinator resume harder to read, and less scannable for Applicant Tracking Systems (ATS).
Making an ATS-friendly resume
Applicant tracking systems (ATS) help recruiters and employers to streamline their hiring process. They can store and process data, including applications and applicant data, quickly and efficiently. One of the jobs ATS applications are increasingly responsible for is initial candidate screening. The systems can quickly scan and rank resumes based on how closely they match the job description. When you're writing your social media coordinator resume, there are several things you can do to make sure your resume stands the best chance of passing the ATS stage.
Here a some simple tips to follow for an ATS-friendly resume:
- Adopt a traditional structure for your resume, such as a reverse-chronological format or a functional format. These are likely to be the easiest layouts for ATS software to scan.
- Use of job description keywords throughout your resume will help it rank higher in the ATS scanning stage, as it will more closely match the requirements laid out in the job description.
- Use clear headings that break your resume up into readable, scannable sections that match the standard content employers expect from a resume.
- Use a resume design that includes clean, professional design elements to give your content space to breathe. This might include clear, readable fonts, subtle color accents and simple design elements.
- Keep your resume as concise as possible, to make it easier to read, and for ATS software to scan.
If you're looking for inspiration for your resume, discover our comprehensive resume examples and in-depth, expert career blog.
A social media coordinator resume FAQs
Key takeaways for your social media coordinator resume
Writing a strong, impactful resume is about using your experience to demonstrate your relevant skills and achievements. You can do this through your work history or other resume sections. Pick a resume format that matches your experience levels, and tailor the content of your resume to reflect the details of the job description.
HR-approved resume templates and other tools by Jobseeker are the easiest way to create a winning job application. Sign up and follow the simple instructions to complete a resume that stands out from the crowd. To make the best possible impression with your applications, write a cover letter with the help of Jobseeker. You can also find plenty of expert-designed cover letter examples for inspiration.
Sources:
(1) Writing a Resume, California Department of Human Resources: https://www.calhr.ca.gov/employees/Pages/resume-tips.aspx
(2) Resumes, Cover Letters and Job Applications, New York State Department of Labor: https://dol.ny.gov/resumes-cover-letters-and-job-applications
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