Copywriter Resume Example
If you're hoping to start a career as a copywriter, you'll need experience in conducting SEO research and collaborating with SMEs. A professional resume for copywriter applications will showcase your relevant skills and career achievements, to help you stand out from the crowd. In this article, we'll showcase resume tips and examples that can help you create a professional copywriter resume that catches the eye of hiring managers.
This comprehensive guide will give you all the tools you need to craft a copywriter resume that positions you strongly against other candidates. The guide will show you practical examples of how to structure your resume to show off your best and most relevant skills and career achievements. It will also show you how to tailor your resume according to the job description and your unique skill set. Read on to learn tips from Jobseeker's careers experts, that will show you how to demonstrate your creative mindset and skills in your resume.
Core sections to include in a copywriter resume
Most resumes contain similar key sections, with a copywriter resume being no different.
While the content and format of your resume may vary depending on your experience levels, it's important to always include the following sections:
Header and Personal Information
Your copywriter resume header should contain your name and contact details. These include your email address and phone number. If you have a LinkedIn profile, you can also add that, to give employers the chance to learn more about your skills and experience. It's not necessary to include a photo or any other personal information. Keep your header clear and concise, with only the most necessary information included. Opt for a stylish, professional design that creates a strong first impression.
Only include professional, name-based email addresses in your resume header. If you have an old email address that uses nicknames, puns, references to your personal interests or anything else that could appear unprofessional, set up a new email just for your job applications. Finally, always double-check your contact details are correct and up-to-date before sending your resume.
Leah Mitchell
leah.mitchell@example.com
(111) 222 33 444 55
1313 Webfoot Walk, Duckburg, CA
linkedin․com/in/leah–mitchell123
Resume Summary
In your resume summary, write a short paragraph that highlights two or three of your key achievements and skills for copywriter roles. You could also call this section 'resume objective' or 'personal profile'. A resume summary covers your career experience to date, while a resume objective focuses more on your ambitions for the future. In addition, your objective should highlight why you're an ideal candidate for copywriter roles by showing key skills and qualities that reflect the job description.
Alternatively, write a paragraph that concentrates on your career objectives and how this role fits with your wider ambitions and progression.
The best resume summaries reflect the job description and focus on qualities that are relevant to working as a copywriter, while highlighting elements of your personality that make you an ideal candidate. They also quantify the information provided with evidence. You can see some positive examples of a resume summary for copywriter jobs below.
Good example:
Dynamic and creative copywriter with a Bachelor of Arts in English Literature and extensive experience as a Content Specialist. Skilled in crafting compelling narratives, optimizing content for SEO, and engaging diverse audiences across multiple platforms. Proven ability to drive brand awareness and enhance digital presence through strategic content development. Proficient in managing content calendars, conducting thorough research, and collaborating with cross-functional teams to deliver high-quality work under tight deadlines. Passionate about storytelling and committed to producing impactful, audience-focused content
Bad example:
Copywriter with a degree in English and some experience in content creation. Worked on writing and improving content for various audiences. Able to help with brand visibility and online presence through content. Familiar with planning content schedules, doing research, and working with different teams to meet deadlines. Interested in storytelling and focused on creating content for audiences
On the other hand, an unsuccessful resume summary is one that mentions irrelevant skills, qualities and achievements and fails to differentiate you from other candidates. See above for some examples of things to avoid when writing your copywriter resume summary.
Work Experience
Your resume work experience section is the chance to show your relevant previous jobs and career achievements as a copywriter. List each relevant role in reverse-chronological order starting with your current or most recent role. Add your job title, the organization name, its location and the dates you worked there.
For each job listed in this section, add some bullet points so the employer can understand the skills you developed, and your achievements. Focus on showcasing the impact you made on the organization, and show evidence of how you made a difference.
A successful resume work experience section will always showcase skills and experience relevant to the job description, and how you put each to good use in your previous roles. Offering quantifiable evidence in a copywriter resume proves you're a strong candidate for the job, such as client feedback, project outcomes, KPIs or financial results. There are some examples of strong resume work experience sections below.
Good example:
Content Specialist, January 2022 - Present
InkCraft Communications, Spokane
- Increased organic website traffic by 45% in six months through strategic SEO content development and keyword optimization
- Boosted social media engagement by 60% with targeted content campaigns, resulting in a 25% increase in followers
- Developed and managed a content calendar delivering 100+ high-quality articles per year, enhancing brand authority and user retention
Bad example:
Content Specialist, January 2022 - Present
InkCraft Communications, Spokane
- Improved website visibility through various online strategies
- Enhanced social media presence with engaging content
- Managed content schedule to support brand objectives
The example above can give you some idea of what not to include in your resume work experience section. A poor resume work experience section would typically use vague descriptions of activities in previous jobs, while focusing too much on responsibilities rather than achievements. Failing to focus on the skills and experience that match the job description is likely to harm your chances of success.
Portfolio and Work Samples
It's a great idea to show examples of your work, including any successful projects or campaigns you've worked on. This might include a portfolio, a website or other work samples you can share to show your copywriter skills.
You're most likely to have a portfolio of previous projects if you work in a creative sector, such as design, web development or architecture. If you decide to include examples of your work, consider adding a link in your resume header or a separate section with links to published work or finished projects. Conversely, those working in non-creative sectors may still have examples of their work published online. If you do, add links to this section to boost your chances of success.
Education
Under education, add details of any degrees or professional qualifications relevant to copywriter roles.
Opportunities as a copywriter and similar roles in the sector usually require a specialist degree. If you have a Bachelor of Arts in English degree, be sure to mention this in your resume. You might also want to list any qualifications that highlight your data-driven analysis or seo optimization.
List every relevant qualification, including the name and level of the course, the name of the school, college or university, its location and your graduation date. You could also add one or two bullet points to draw attention to your grades if they were particularly good, as well as any specialist subjects you studied. This will help the hiring manager understand your knowledge and special skills better.
If you were a member of any clubs or societies, or volunteered for any causes while studying, you could also mention these in your education section.
Bachelor of Arts in English Literature, 2017 - 2020
University of San Diego, San Diego, CA
Skills
The skills section is one of the main ways to show employers you've got the skills required for copywriter roles. Whether your skills include content management systems, creativity and innovation or any other useful skills for the role, you'll want to list them here. Once more, review the job description and pick out any key copywriter skills listed that match yours. Focus on these skills and any other key transferable skills that make you a strong candidate for the job.
How to list hard skills on your copywriter resume
In your hard skills list, include any specific abilities related to the role you're applying for. These could be technical skills or industry knowledge that showcases your expertise in your chosen profession. Furthermore, your list of hard skills provides a strong indication to the reader of your expertise in copywriter roles, and how well you'll fit into the position. Include around four or five key hard skills that are listed in the job description. These skills will help to convince the hiring manager that you're a good fit for the position.
The best resume hard skills sections focus on specific technical skills necessary for the job, showcasing skills that you have particular expertise in. There are some examples of valuable hard skills for a copywriter resume below.
- Seo optimization
- Content management systems
- Ap style proficiency
Soft skills on your copywriter resume
In your soft skills list, include any personal characteristics that make you a good fit for a copywriter job. Soft skills tend to be more universal than hard skills, but they're no less important. Indeed, transferable skills are growing in importance in the modern world of work, so make sure you include several of these in your resume. Think of your best soft skills and add up to five that match the requirements of the job description.
A good soft skills section would include skills that match the job description, and also reflect your key strengths and qualities. See the graphic below for an indication of what to include in a strong soft skills section for a copywriter resume.
- Attention to detail
- Time management skills
- Creativity and innovation
Expert Tip:
Certifications and Training
Your certifications section is the place to mention any relevant professional copywriter certifications, licenses or qualifications. You could list accreditations for certain professional roles or licenses for certain activities that help to make you a strong candidate. Therefore, make sure you list the dates of your certifications and licenses so employers can see they're up-to-date and valid.
Take a look at some example certifications for a copywriter resume below:
- HubSpot Content Marketing, 2022
- Copyblogger Certified Content Marketer, 2022
- American Writers and Artists Institute, 2022
Optional Resume Sections
In addition to the core sections of a copywriter resume, there are several optional sections you could include to enhance your chances. Take a look at the sections below and add any that help you show how and why you're right for the job.
Personal Interests
Including your hobbies and interests can be a valuable way of showing your key skills and qualities. Hobbies can help you show different sides of your personality and make your resume more memorable to hiring managers. They're ideal to include if you're a junior candidate who might lack real world copywriter experience. Think about adding hobbies and interests to your resume if they add some insight into your personality that you can't express elsewhere in your application.
Voluntary Work
Listing volunteer work is another useful way to prove your relevant experience for copywriter roles. Write your volunteer section in a similar format to your work experience, including your role, the organization name, relevant dates and the details of your contribution.
References
Although it's rare to include references on a copywriter resume, some employers may ask for it. Don't add references unless they're specifically mentioned by the employer in the job advert. Add two or three professional references, and be sure to approach each referee before you include them.
References are available upon request.
Best action words for your copywriter resume
Using strong action words to make your resume resonate with the employer. Choose verbs from the suggestions below that highlight your key skills or those mentioned in the job description.
- Create
- Develop
- Write
- Edit
- Research
- Conceptualize
- Collaborate
- Craft
- Optimize
- Strategize
Jobseeker's clean, attractive resume formats can help your applications make a strong impression on employers. Check them out for help designing a winning resume, and see our cover letter templates to help win over recruiters and hiring managers.
Sample copywriter resume
The copywriter resume example below incorporates all the information from above into a full-designed resume template, so you can see how a final resume will look:
1313 Webfoot Walk, Duckburg, CA
•
leah.mitchell@example.com
•
(111) 222 33 444 55
•
linkedin․com/in/leah–mitchell123
Creative and detail-oriented copywriter with a Bachelor of Arts in English and extensive experience as a Content Strategist. Skilled in developing compelling content strategies, crafting engaging copy, and optimizing content for various platforms. Proven track record in enhancing brand voice, driving audience engagement, and achieving marketing objectives. Proficient in SEO, content management systems, and analytics tools. Adept at collaborating with cross-functional teams to deliver high-quality content that aligns with business goals
Content Strategist
2020
-2022
InkFlow Media (Irving)
- Increased organic traffic by 45% through targeted content marketing strategies and SEO optimization within six months
- Led content team to produce 300+ high-quality articles annually, boosting engagement rates by 30%
- Developed comprehensive content calendar, ensuring consistent brand messaging and timely publication, enhancing user retention by 25%
Bachelor of Arts in English
2017
-2020
University of Massachusetts Amherst (Amherst, MA)
Seo optimization
Content management systems
Ap style proficiency
Attention to detail
Time management skills
Creativity and innovation
HubSpot Content Marketing
Copyblogger Certified Content Marketer
English - Fluent
Spanish - B2
Quick tips for a copywriter resume
Tips for best resume practices
- List your qualifications in your education section, including any necessary degrees or certifications, along with high grades.
- Quantify your achievements and show evidence of how you've used your skills to bring positive outcomes in your career to date.
- Kick off your copywriter resume with a strong summary or objective statement that highlights your key skills and achievements.
- Keep your copywriter resume as brief as possible. Aim for one page for an entry-level role, and two pages for more senior jobs.
- Add key skills throughout your resume that match the job description, along with a dedicated 'skills' section.
Things to avoid on your resume
- Don't list irrelevant work experience as it will likely do nothing for your chances of success.
- Don't lie or exaggerate on your copywriter resume, as this can create false expectations in employers and harm you in the future.
- Don't forget to review your contact information before sending your resume, to ensure it's all up-to-date.
- Don't include personal details beyond your name, location and contact details. Adding your age, gender, nationality or a photo can create unwanted hiring bias.
- Don't use elaborate formatting or layouts. These can make your copywriter resume less readable and harder for applicant tracking systems (ATS) to scan.
Tips on creating an ATS-optimized resume
Applicant Tracking Systems (ATS) are one of the key ways recruiters and employers manage the hiring process. The systems can screen candidates by scanning and ranking resumes based on each candidate's likely suitability for the vacancy. When drafting your copywriter resume, there are a few guidelines to follow to give you the best chance of passing the ATS screening stage and progressing with your application.
Follow these simple rules when writing your resume, to make sure it's ATS compliant:
- Adopt a traditional structure for your resume, such as a reverse-chronological format or a functional format. These are likely to be the easiest layouts for ATS software to scan.
- Add keywords throughout your resume that help ATS software match your application to the job description. A higher match means your application is more likely to proceed to be reviewed by human eyes.
- Using clear, simple headings makes it easier for an ATS application to scan your resume, as it can easily identify what's in each section of your document.
- Use a resume design that includes clean, professional design elements to give your content space to breathe. This might include clear, readable fonts, subtle color accents and simple design elements.
- Use simple, concise language to keep your resume to a maximum of one to two pages in length. This will make it easier for ATS software to read.
For tips and ideas to help you draft a professional resume to get noticed by employers, read our expert career articles and check out our detailed resume examples.
Frequently Asked Questions about a copywriter resume
In most cases, adding a personal photo to your resume is not recommended, Photos on resumes can look more interesting and engaging, but they can also jeopardize the fairness and neutrality of the selection process by introducing biases, either conscious or unconscious.
Circumstances where it may be necessary to include a personal photo in your resume tend to be for creative roles that require public appearances. This could be appearing on camera, acting, modelling, meeting with clients or public speaking engagements.
As well as writing a professional copywriter resume, you'll need a cover letter to introduce yourself and emphasize your credentials.
Firstly, think about whether you want to write a full, formal cover letter or whether a brief email to introduce yourself and draw attention to your resume will suffice.
For a full, traditional cover letter, follow formal letter-writing conventions with your header, address line and greetings. The main text of the letter tends to be split into three short paragraphs. Firstly, introduce yourself, confirm the role you're applying for and explain why you're applying for the copywriter role. In the second paragraph, highlight your skills and experience that are most relevant to the job description. The third paragraph gives you the opportunity to express your enthusiasm for the role and your gratitude to the employer, while leaving a call to action which encourages them to make contact with you.
If you want to impress employers with a professional cover letter, use Jobseeker's simple and beautiful cover letter templates.
If you have no experience, it's still possible to write a professional copywriter resume that makes a positive impression on hiring managers. Opt for a skill-based resume format instead of a traditional layout. This places your skills and education in a more prominent position on your resume. Make the most of additional sections such as hobbies and interests, volunteer work, certifications and internships. These can help you showcase skills that you've developed outside traditional work settings.
The best format for your resume depends on two key factors. Firstly, the amount of relevant work experience you have. Secondly, the type of role and its level of seniority. For roles where you're lacking experience, such as graduate jobs or career changes, you could use a functional or skills-based resume format. This places your skills and education above your work experience.
If, however, you have relevant work experience in the industry, it's typically best to use a reverse chronological resume format. This highlights your achievements in work, which is probably the most important factor for hiring managers to consider.
If you want to create a strong first impression in your copywriter application, a resume headline can help. A well-constructed resume headline can help your resume rank highly with ATS screening tools by referencing some of the key information from the job description. Write a few words to set the tone for your resume, including the job title, your experience or track record and one or two key skills that make you stand out.
You can use this example resume headline as a template for creating your own:
- Aspiring Creative Copywriting Specialist
- Creative Copywriter Crafting Compelling Narratives
- Senior Creative Copywriting Specialist
The best format for your resume depends on two key factors. Firstly, the amount of relevant work experience you have. Secondly, the type of role and its level of seniority. For roles where you're lacking experience, such as graduate jobs or career changes, you could use a functional or skills-based resume format. This places your skills and education above your work experience. If, however, you have relevant work experience in the industry, it's typically best to use a reverse chronological resume format. This highlights your achievements in work, which is probably the most important factor for hiring managers to consider.
Takeaways for a winning copywriter resume
The best resumes focus on your skills and the value you've added to previous roles, rather than focusing on your duties and responsibilities. Choose a resume structure that makes the most of your relevant experience, whether through work or other activities, and be sure to tailor your resume to match the job description.
Using the professional resume templates and resources of Jobseeker can help you create a great-looking resume that stands out from other applicants. Sign up today and follow the simple steps to get started. Jobseeker's expert-designed cover letter generator can help your applications make a strong first impression on hiring managers. Find detailed cover letter examples to complement your resume and get your application noticed.
Sources:
(1) Careers for creative people, U.S. Bureau of Labor Statistics: https://www.bls.gov/careeroutlook/2015/article/creative-careers.htm
(2) Occupational Outlook Handbook, Craft and Fine Arts, U.S. Bureau of Labor Statistics: https://www.bls.gov/ooh/arts-and-design/craft-and-fine-artists.htm
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