Account Manager CV Example
If you're hoping to launch a career in the sales industry, including account manager roles, it's essential to write a CV that shows your skills and achievements in the best light. It's the mention of key responsibilities from your career, such as managing client relationships proactively and coordinating cross functional teams that will show employers you're a good fit for the role. In this article, we'll provide all the tips and advice you'll need to create an account manager CV that gives you the best chance to progress to the next stage of the recruitment process.
An account manager CV that includes all the necessary details and is tailored carefully to the job description puts you in a great position. It can help you pass the ATS screening stage, make a strong impression with the employer and reach the latter stages of the recruitment process. We’ll now review the essential sections of a CV and outline how to write each for the strongest results.
Key sections for an account manager CV
Your account manager CV writing strategy may vary significantly according to numerous factors, such as your previous experience, your seniority and the requirements in the job description.
As a junior candidate, you might lack a wealth of work experience, so you'll want to show the employer you have the skills necessary for the job through other sections. As a junior candidate, therefore, you might prefer to use a functional, or skills-based, CV format. This layout brings your skills and education sections to the fore, de-prioritising your work experience section. Use optional sections such as hobbies and interests, volunteering and certifications and training to help you prove you have the necessary skills for the job.

If you've built up some work experience in relevant roles or industry sectors, you'll want to choose a CV format that showcases your career trajectory. Hiring managers will be keen to see how you've used your skills to create positive results for employers in previous roles. In this case, opt for a traditional, reverse-chronological CV to showcase your work experience in the best possible way. List your most recent and relevant jobs first and use bullet points to demonstrate your skills and the impact they've made.

As a highly experienced, senior candidate, it's critical that your CV shows the depth of your work experience and demonstrates your standing within your industry. Employers will be looking for expertise, industry recognition and a record of high achievement in previous roles. Therefore, you'll want to create a detailed CV that follows the traditional, reverse-chronological format and showcase the depth of your experience and your career progression. You could also include professional memberships, publications, awards and key achievements to show your expertise.

However, regardless of your years of experience, an account manager CV needs to connect the dots of your career into a cohesive story. In the following sections, we’ll dive into the specific chapters of your CV step-by-step, showing you how to refine everything from your initial introduction to your long-term achievements.
CV Header
Kick off your account manager CV with a header listing the essential contact information such as your name, email address, phone number and location. You don't typically need to include your full address. Incorporate design elements that set the tone and design language of your document. Additionally, add your LinkedIn profile, if this is in use and up-to-date. A well-utilised LinkedIn profile can give further information to the reader about your skills, experience, industry knowledge and career achievements.
For UK applications, it's not usually advisable to include a personal photo or any other personal details, such as your age, gender, nationality or ethnicity. These can risk introducing bias to the decision-making process and are discouraged under the terms of the Equality Act 2010.
Megan Cook
megan-cook@example.com
(111) 222 33 444 55
Sheffield
linkedin․com/in/megan–cook–123
CV Summary
The first section below your CV header is typically your CV summary. This short paragraph outlines some of your key skills, achievements and experience, so employers can quickly get an impression of whether you have the right credentials for the account manager job. As an alternative to the CV summary, you might wish to write a CV objective. This serves a similar purpose, but instead of focusing on your experience, it highlights you career ambitions and objectives.
Whether you choose to write a summary or an objective, aim for a length of two or three sentences, introducing your key skills, unique qualities and key achievements or ambitions, making sure they reflect what's included in the job description.
An effective CV summary will focus on a few of the key skills required for the role and show how you've put them to good use in your career to date. You'll want to give the reader a good impression of your unique qualities and briefly provide evidence of their impact in previous roles. Below you'll find a good example of how to write an effective account manager CV summary. The example shows quantifiable achievements and well-structured sentences.
Strong example:
Experienced Account Manager with 5 years’ track record in nurturing B2B client relationships. Increased portfolio revenue by 25% through strategic upselling. Holds a BA (Hons) Business Administration.
Unengaging example:
An enthusiastic account manager with extensive experience in client liaison and project coordination, committed to delivering quality service and supporting team objectives.
The account manager CV summary above gives you an idea of what to avoid. The differences are subtle, yet significant. There are several factors that could make your summary less engaging. These include using long, poorly-structured sentences, failing to add evidence of your impact, being too generic with the skills you mention and not adapting your CV summary to specifically respond to the job description.
Work Experience
The work experience section of a CV is usually the most important part. Employers look for evidence of how you've developed and used your skills to good effect in your career to date, as an indication of your likely future performance. Ensure you tailor your work experience section to reflect the job description and show you meet all the essential requirements. This means picking out skills and qualities as keywords and reflecting them back in your work experience bullet points, so employers can assess your likely fit for the role.
Add your most relevant previous jobs, including the job title, the name of the employer, its location and the dates you worked there. Below each entry, include several bullet points showcasing your skills and explaining how you used these to achieve positive results.
The difference between an average CV work experience section and an outstanding one is the use of action verbs and quantifiable evidence. You'll want to show how your actions led to measurable positive outcomes for employers, and indicate a progression in your skills throughout your career. Here's an example of best practice in an account manager CV work experience section:
Strong example:
Account Manager, January 2023 - Present
Stratton Advisory Ltd, Manchester
- Negotiated a multi-year contract renewal worth £1.5M, boosting annual revenue by 20%.
- Developed and implemented a client onboarding process that reduced customer churn by 30% and improved satisfaction.
- Exceeded quarterly sales targets by 25% through strategic upselling and cross-selling initiatives across key accounts.
Unengaging example:
Account Manager, January 2023 - Present
Stratton Advisory Ltd, Manchester
- Managed client relationships and liaised with stakeholders to support account objectives.
- Coordinated with cross-functional teams to deliver consistent service and maintain satisfaction.
- Developed strategic plans to guide account activities and align with company priorities.
Above you'll find a less effective example of an account manager CV work experience section. A poor work experience section might look more like a generic list of responsibilities rather than an account of how you've used your skills to positive effect in previous roles. It might also include old or irrelevant job entries and lack tailoring to the job description.
Education
With your education section, you'll draw attention to your most recent and highest qualifications, particularly emphasising any qualifications listed as a requirement in the job description.
A degree is typically a strict requirement for account manager jobs, and as such, you'll want to showcase yours in your CV. If you have a Bachelor of Arts in Business Management or another similar, relevant degree that confirms your eligibility for the position, include it in your CV. You might also wish to add other degrees or qualifications that highlight your strongest skills, such as budget forecasting modelling techniques or contract negotiation management processes.
Creating the education section of your CV means selecting the most relevant and highest qualifications, and listing them in reverse-chronological order, starting with your most recent achievements and working back from there. For each entry, include the name and level of the degree or certification, the institution, its location and your graduation date or dates of study. To emphasise your qualifications and achievements, you might wish to include one or two bullet points, which highlight things like specialist areas of study, projects, dissertations or society memberships.
If the job description requires any specialist certifications or licences, you may wish to add these in your education section. If you add these, it's also a good idea to include the expiration date of the licence or qualification, if it has one.
BA (Hons) Business Administration, 2018 - 2021
University of Manchester, Manchester
Skills
The skills section of an account manager CV provides space for showcasing the key skills and qualities that set you apart as a candidate. You'll want to only include the most relevant skills, so review the job description and list hard and soft skills that match the requirements, while reserving some space to mention your own unique characteristics. In an account manager CV, focus on the most relevant and essential skills in your skills portfolio, such as communication and ERP integration project methodologies, to show you're qualified for the account manager position and to put you in a strong position to progress.
Hard Skills
Hard skills and technical skills are the specialist skills required for completing the everyday duties of the role, such as the use of certain software or equipment, or specialist industry knowledge. You can develop these skills through study, training, on-the-job or through completing industry certifications. For account manager jobs, critical hard skills you've gained in your career can include budget forecasting modelling techniques, and data analytics software proficiency. Check the skills specified in the job description, and add four or five key hard skills to your CV that show employers you're capable of completing the key duties of the role.
The best hard skills section would be based around skills listed as 'essential' or 'required' in the job description. To give yourself the best chance of success, you'll want your strongest skills to match closely with those most desired by the employer, and your hard skills list should reflect this.
Below, you can find the types of skills typically featured in the hard skills section of an account manager CV:
- CRM platform configuration expertise
- Data analytics software proficiency
- Contract negotiation management processes
Soft Skills
Soft skills are distinct from hard skills and tend to reflect your inherent personal qualities and strengths. These are often more transferable to different roles, and help the reader understand your working style, and your likely fit to the team and the organisational culture. Transferable skills are among the most in-demand skills for employers, with rapidly changing and evolving ways of working requiring ever-more flexible and adaptable employees. Soft skills are also highly valuable for junior and entry-level positions, where candidates aren't expected to have a wealth of relevant work experience and career achievements.
As with hard skills, review the job description to understand the best soft skills to mention in your account manager CV. The best CV soft skills section includes specific skills that you can evidence with examples throughout your CV. Draft a list of up to five key soft and transferable skills, combining the most essential skills from the job description with your strongest personal qualities.
Below is a selection of soft skills regularly featured in an account manager CV.
- Communication
- Negotiation
- Relationship building
Language Skills
If you speak a foreign language, it can be beneficial to include a languages section on your account manager CV. Whether languages are a requirement of the job description or not, if your CV lists additional languages, this typically reflects well on you as a candidate. Within this section, list the foreign languages you speak to a reasonable degree of competence, together with an indicator of your skill levels.
There are a few acceptable ways of citing your foreign language proficiency levels. The simplest way is to assign a basic descriptive word to indicate your skills, such as:
- English: Fluent
- Spanish: Intermediate
You might wish to use an internationally recognised standard for your language skills, such as the Common European Framework of Reference (CEFR). This divides your language skills into the following categories:
- A1: Beginner
- A2: Elementary
- B1: Intermediate
- B2: Upper intermediate
- C1: Advanced
- C2: Proficiency
Certifications
To showcase additional qualifications and training beyond the basic requirements for the role, consider adding a certifications section to your CV. If you've been proactive in pursuing professional development opportunities throughout your career, it's worth showcasing them. Not only do they make you more qualified, they also show a proactive and motivated mindset. Furthermore, if there are any necessary certifications or licences for the job, this CV section takes on even more importance. If you're applying for a technical role or a position that involves the use of specialist software or equipment, these might make it more necessary to include a section showcasing your training.
Here is a list of some key certifications and licences that can be particularly useful for account manager applications:
- CIM Diploma in Professional Marketing, 2023
- Digital Marketing Institute Certification, 2023
- PRINCE2 Practitioner Certification, 2023
Pro Tip:
Barnet Council’s data shows that CVs beginning with a clear, strong personal statement stand out during the brief recruiter scan. (1)
Optional Sections
Adding optional sections to the end of your account manager CV is a good way of showing you have the necessary skills for the job. Consider optional sections for your CV if you're looking for ways to show you're right for the job, beyond your work experience. Optional sections are particularly valuable if you haven't had the chance to build up relevant work experience, for example, if you're applying for entry-level roles or you're changing careers to a new industry or role.
You can find more detailed advice on tailoring your CV in our career resources, where we cover proven ways to highlight your skills effectively.
Hobbies and Interests
Your hobbies and interests can be a useful way of showcasing additional skills that are relevant to the job description, but that you haven't been able to prove via your work experience. Additionally, hobbies and interests are an ideal way to show the employers some elements of your personality and interests beyond work, which can set you apart from other candidates. However, a hobbies and interests section will only make an impact with the reader if the skills you showcase are relevant to the role. As such, only include this section if it helps you fulfil requirements of the role that you've been unable to show elsewhere.
Achievements
Listing your key career achievements in a distinct section can be an effective way of drawing attention to them. If you've won any awards or achieved any key milestones in your career to date, you might want to mention them here.
Voluntary Work
Another alternative to showcasing your skills and experience through work experience is by adding a volunteering section. This can give you a valuable showcase of your skills, particularly if you're a junior candidate or career changer without much relevant work experience. For this section, use a similar structure to your work experience section.
List your job title or a description of the role, the organisation name, its location and the dates you occupied the role. Use bullet points to show employers how you put your skills to use, and any positive achievements from your time in the role.
Evidence-Based Insight:
More than 3 out of every 4 recruiters use ATS software to check basic candidate details, including experience levels, hard skills and previous job titles. (2)
Most impactful action verbs for an account manager CV
Adding strong action verbs to the bullet points in your CV's work experience section is a great way to focus on the key skills required for the job, while showing the impact you've made. Start each bullet point with an action word that reflects the job description, so the reader can easily identify your best qualities. When adding action verbs to your work experience bullet points, just remember to always provide quantifiable evidence that shows the value you added for each employer. Use past tense for any action verbs that describe previous roles (for example, 'developed') and present tense for current roles (for example 'collaborating').
- Manage
- Liaise
- Negotiate
- Develop
- Maintain
- Analyse
- Resolve
- Strategise
- Communicate
- Deliver
Account manager CV sample
Now you know how to create an account manager CV for maximum impact, take a look below at this full, completed example:
Sheffield
•
megan-cook@example.com
•
(111) 222 33 444 55
•
linkedin․com/in/megan–cook–123
Ambitious account manager with four years’ experience driving 20% revenue growth through strategic client relationships. Recognised for delivering £500k annual upsells. Holds a Bachelor of Arts in Business Management.
Account manager
2023
-2026
Barclays (London)
- Secured a 20% increase in annual revenue by negotiating long-term contracts with key clients.
- Improved customer retention rates by 15% through proactive account reviews and personalised service plans.
- Streamlined billing procedures, reducing invoice errors by 30% and accelerating payment cycles by two weeks.
Bachelor of Arts in Business Management
2018
-2021
University of Manchester (Manchester)
CRM platform configuration expertise
Data analytics software proficiency
Contract negotiation management processes
Communication
Negotiation
Relationship building
CIM Diploma in Professional Marketing
Digital Marketing Institute Certification
English - Native
French - Advanced
If you're not sure what your one-page, finalised CV design might look like, check out our examples.
Best practice and common mistakes for your account manager CV
Tips to follow
- List your qualifications in a dedicated education section, with any outstanding grades or awards, if applicable, to help your application stand out.
- Tailor your CV to reflect the key skills and experience listed in the job description, while highlighting your best career achievements.
- Proofread your CV thoroughly before sending, to avoid any spelling and grammar errors that could harm your chances of success.
- Use a reverse-chronological timeline for listing your previous jobs, starting with your most recent relevant roles and working back from there.
- Keep it concise, aiming for a length of one side of A4 for junior candidates, or two for more experienced applicants (only go longer for senior, executive-level roles).
Common mistakes to avoid
- Don't crowd your CV with too many details, but try to keep it focused, concise and relevant throughout.
- Don't use industry jargon or acronyms to try to impress the reader, when it's easier and clearer to communicate with simple, straightforward language.
- Don't design your CV with overly complex or elaborate formatting that can make it difficult to read or less likely to pass the ATS stage.
- Don't use passive voice, such as 'the target was achieved', but instead use strong action verbs to show the value you added to previous roles.
- Don't fill your CV with irrelevant work experience that takes up precious CV space and won't persuade the reader of your suitability for the role.
A well-designed and concise cover letter can make a big difference to your job applications. Match your cover letter to your CV's design and styling with our HR-approved cover letter templates.
Guide to making your CV ATS compatible
Applicant tracking systems (ATS) are now commonly used by employers, to help them manage the recruitment process. One of the main functions of ATS software is the scanning and ranking of CVs according to their likely suitability for the role. By taking on this task, the hiring manager can reduce the time and resources they spend on the initial selection process, making recruitment more efficient and cost-effective.
The growing prevalence of ATS apps requires a shift in approach by jobseekers, to prepare a CV with the best chance of passing the ATS screening stage. That's why we've put together a list of key ATS CV tips, to maximise your chances of success:
- Include keywords and phrases from the job description that are easy for ATS apps to identify, and help make you appear a strong fit for the role.
- Use standard CV headings that clearly identify each section, such as 'work experience', 'education' and 'skills'.
- Choose a standard CV layout that avoids the use of any special design elements that might make your CV less compatible with ATS scanning software.
- Select a widely-used font in either serif or sans serif style, with a font size between 10 and 12 for body text and 14 and 16 for heading text.
- Use bullet points instead of writing full sentences, to reduce the overall length of your CV, make it more keyword-dense and help ATS apps to scan it more easily.
You might feel there are a lot of things to remember when writing an ATS-compatible CV, but with just a few small tweaks, you can ensure yours passes this stage. Use one of our expert-designed, ATS-compatible CV templates to avoid the stress of adapting your CV for ATS screening.
If you want to impress recruiters with your CV, use Jobseeker's ready-made CV templates, which are HR-approved for maximum chances of success.
Account manager CV FAQs
How do I write an account manager cover letter to accompany my CV?
An engaging and gently persuasive cover letter can enhance your chances of success with your job applications. Opt for a formal, professional letter format and choose a cover letter template with a design consistent with your CV.
Most cover letters include three main paragraphs of written content. In the first paragraph, confirm the role you're applying for and reference your reasons for applying, including how it fits with your career journey and why you want to work for the organisation. Secondly, write a brief paragraph outlining your key skills and achievements, taking care not to simply repeat the details in your CV. Finally, express your gratitude and enthusiasm, and leave a call to action that encourages the reader to reach out to you to arrange an interview or establish a dialogue.
As an alternative to the traditional cover letter, you may wish to send your application via email with a simple cover note. This includes a short introduction to yourself, confirms the role you're applying for and directs the reader towards the attached CV. With email cover notes, you don't need to follow full letter-writing conventions and can be less formal in your tone. Always include your contact details in your sign-off or email footer.
Jobseeker's cover letter examples for sales industry job titles can help you gain valuable insights from HR specialists on how to craft the most engaging, professional cover letter.
How do I write a persuasive account manager CV without experience?
Even without relevant work experience, it's possible to write an account manager CV that impresses employers.
Select a CV structure that makes the most of your relevant skills, rather than focusing on your work experience, such as a functional format. In this layout, the skills and education sections come before work experience.
If you're an entry-level candidate with no relevant work experience, focus on your soft and transferable skills in your account manager CV. Employers will be looking for candidates who can show they have the soft skills to learn a new role and adapt to new environments.
How do you write an attention-grabbing account manager CV headline?
A well-written CV headline can be an effective way of introducing your CV, helping it be more compatible with ATS apps and engaging the reader early in the document.
Aim to write a short, engaging sentence that includes the job title and shows you to be a good match for the job description.
For an impactful CV headline, focus on the most critical keywords and phrases from the job description, as this will mark you out as a strong fit for the role and give you a strong ranking in the ATS screening stage.
The examples below show best practice for writing a CV headline at different experience levels:
- Junior Account Manager Skilled Negotiator
- Client-Focused Account Manager Driving Success
- Senior Account Manager Driving Growth
What's the most effective CV format for an account manager CV in 2026?
The format that gives the best chance of success for your account manager CV in 2026 depends on various factors, such as your experience levels, the type and level of role you're applying for and the norms of the company and industry.
Typically, the reverse-chronological CV is most effective if you have some work experience under your belt. This is because the layout showcases your work experience, providing evidence of how you've used relevant skills to achieve success in previous roles.
Conversely, for candidates without relevant work experience (such as recent graduates or career changers), a functional format can be beneficial, as this emphasises skills and qualifications over work experience.
Key takeaways for success with your account manager CV
For the best chance of impressing employers, always tailor your CV for every application and include keywords and phrases that reflect the job description. Select a suitable CV format for your experience level, and show the reader how you've used skills relevant to the role, to create a positive impact in your career to date.
Finally, using a clean, professional CV template like those offered by Jobseeker, can help your CV stand out among its competitors and give you the best chance of success with your applications.
Sources:
- Barnet Council (UK local government), Recruitment tips: How to write a supporting statement
- Jobseeker, Hiring Trends
Impress employers with your CV
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