A Guide on How to Write a Personal Statement for Your CV
Your CV's personal statement is a concise, engaging summary paragraph with essential information about your strongest qualities and career achievements to help recruiters quickly assess your suitability for the job. But with just a few sentences to make your mark, how can you stand out from other candidates? In this guide you'll find everything you need for a tailored personal statement that makes a strong first impression, with expert tips and examples to inspire your job applications.

What is a CV personal statement?
A CV personal statement is a key part of any job application. No more than two or three sentences long, it sits below your contact details and provides a clear, attention-grabbing introduction to your CV. The statement outlines your experience, your skills, your achievements and your career ambitions, so the reader can scan the top of your CV and immediately start to form an opinion about your suitability for the role.
Do you need to include a personal statement in your CV?
A personal statement is one of the most important parts of a CV, along with contact details, work experience, education and skills. The statement should be carefully crafted to draw the reader in and encourage them to study your CV in greater detail.
Jobseeker's HR survey found that, on average, recruiters take just 30 seconds to decide whether a CV is worth a closer look. Without due care and attention, it's easy for a CV to become too bland and generic, something that will seriously harm your chances of progressing to the interview stage. A well-crafted personal statement shows recruiters a bit of your personality and gives them a unique insight into what you can offer.
Personal statements can be particularly handy for competitive roles and industries. As recruiters have to browse through many CVs, it's easy for applications to fade into the background unless there's something to grab their attention.
They’re also useful if you have a broad career history. A personal statement can tie those disparate experiences together and help prospective employers understand how your skills match their desired criteria.
On the other hand, if you have little or no experience, it may be best to save this space for a CV objective. While it shares similarities with a personal statement, a CV objective is usually only one to two sentences in length and focuses more on your career goals.
Should I change my personal statement for every job?
You'll make far more impact with your applications if you tailor your CV's personal statement for every application. Each job description will highlight a particular set of skills and experience, while each employer will have its own values and culture. Adapting your personal statement to reflect these is essential.
You might wish to write a generic personal statement as a foundation from which you create a tailored statement for each new job application. This can help you distill your experience, skills and achievements into a concise and impactful paragraph that you can adapt according to the requirements of the specific role and employer.
Personal Statement vs. CV Objective: What’s the Difference?
In most cases, you'll want your CV to include a personal statement, but there are some scenarios where a CV objective is more appropriate. While a personal statement highlights your relevant skills, experience and career achievements, a CV objective is more focused on your career goals and ambitions. This can make a CV objective ideal if you're lacking relevant experience, either as an entry-level candidate or a career changer.
Here's a brief summary of the key differences between a personal statement and a CV objective:
Personal statement
Focuses on skills and experience
Provides evidence of your achievements
Ideal for experienced candidates
Employer-focused – shows the value you can offer the employer
CV objective
Focuses on career ambitions
Provides a vision for your future
Ideal for entry-level or career changers
Candidate focused – shows how the role fits with your career journey
How to Write a Strong Personal Statement
Writing an impactful personal statement takes practice. The important thing to remember is that you don’t have a lot of space to go into detail – a short paragraph of around three sentences is usually long enough. To give your personal statement some structure, and to remain disciplined while writing, it can be helpful to break it down into the following three sections:
- Who you are
- What you can offer
- Your career goals
Who you are
This section help the recruiter to quickly understand your background and industry experience. Reference your profession or job title, as well as an indication of your experience levels. You could introduce the paragraph with one or two of your key skills or qualities. For example, you may state that you're:
‘A dedicated, flexible project manager with 10 years’ experience’
or:
‘A recent graduate with a 2:1 in Modern Foreign Languages from the University of Sussex, seeking a role in…’
What you can offer
Next, you’ll need to show exactly what you can offer your prospective employer. You’ll want to highlight skills and achievements relevant to the job description and back these up with evidence. Include one or two key skills, reflecting keywords and phrases that match the job description to increase the impact on the reader and help your CV pass the ATS screening stage.
It's also important to offer some evidence that supports the skills and experience you're showcasing. This could be a performance indicator, a project outcome, figures that indicate the scope or scale of your influence, or a particular target you've achieved or exceeded.
For example:
‘Managed a team of 12 business strategy consultants, increasing productivity and efficiency levels across local government, health services and other public organisations.’
If you don’t meet all the criteria for the role you’re applying for, you may want to draw attention to transferable skills, which can demonstrate why you’re a suitable candidate. For example:
‘Fluent in French and German from living and working abroad, and can confidently apply language skills in a professional environment.’
If you're struggling to think of engaging, impactful ways to show what you can offer the employer, Jobseeker's AI suggestions can help. Using Jobseeker's CV builder, you can input your job title and ask the AI assistant to provide a suggested profile, or to edit an existing personal statement to make it more appealing to hiring managers.
Your career goals
The last section of your personal statement should introduce your career goals and reaffirm why you’re applying for the role. This is particularly useful for junior or entry-level candidates, who might lack relevant work achievements to mention in their personal statement, but have clearly defined ambitions for their career. However, for experienced candidates, it can also show the employer why you're making this career move, and why you want to work for the organisation. For example, it may read:
‘Seeking a role in the translations industry that complements my language skills.’
Or:
‘Seeking to progress in my career as a management accountant with greater client contact and opportunities to contribute towards business development.’
Formatting your personal statement
Your personal statement should be a short, snappy paragraph that’s easy for the reader to scan. Aim for no more than three sentences and place your personal statement at the top of your CV, directly under your header with contact details. Use a clear, readable font that’s consistent with the rest of the document, with left-aligned text rather than justified text, as this is typically easier to read.
CV personal statement examples
Take a look at these complete examples for inspiration on how to write your own CV personal statement:
‘Driven, dynamic sales manager with eight years’ experience in software start-ups. Developed sales strategies and led teams of up to 10 sales executives, with a track-record of sales worth an average of £8 million annually and consistent repeat business. Seeking a fresh challenge with an innovative software firm that supports career progression opportunities.’
‘Enthusiastic post-graduate ICT student with strong UX development skills and knowledge of Python, JavaScript and other languages. A strong team player with excellent creative, problem-solving and analytical skills. Seeking opportunities to develop useful and usable apps and websites that create great customer experiences for major brands.’
‘A flexible, approachable customer service executive with a track-record of delivering outstanding outcomes for major retailers. Developed customer service and complaints strategies for national supermarket chains, increasing satisfaction and brand loyalty rates by up to 18%. Searching for roles that offer the opportunity to explore emerging customer service technologies for an enhanced consumer experience.’
Looking for more examples? Check out our CV examples to get inspired.
Industry-Specific Personal Statement Examples
Your approach to your personal statement might vary according to the industry and type of role you're applying for. See below for some examples of personal statements for different industry sectors. Each example includes a version that reflects best practice, and one that includes common personal statement mistakes.
Creative industries
Good example
Creative graphic designer with six years' experience developing digital campaigns with national reach. Skilled in Adobe Creative Suite, typography, and user-centered design, contributing to award-winning campaigns as part of Marketing Week's 2024 Agency of the Year. Seeking opportunities to lead larger projects and collaborate with cross-functional teams to shape brand identities.
Bad example
I am a web developer with five years of experience working on different projects. I have knowledge of various programming languages and have worked both independently and in teams. I am looking for a position where I can continue to use my skills and gain more experience.
For these two versions of creative industries personal statements, the first provides clear, tailored examples of key skills for a graphic designer position, while the second is too general regarding skills. The first example demonstrates career achievements, mentioning an award-winning campaign, while the second fails to offer any evidence of performance. Finally, the first candidate is clear about the next steps for their career, while the second candidate lacks an inspiring narrative regarding their future pathway.
Technical roles
Good example
DevOps Engineer with eight years' experience optimising cloud infrastructure and automating CI/CD pipelines. Proven track record, reducing release times by 40% and increasing system uptime to at least 99.99% through scalable solutions and proactive monitoring. Seeking opportunities in cloud architecture and automation to lead innovative projects that support strategic growth.
Bad example
I am a data scientist with eight years' experience working in various technical industries. I have been involved in analysing data, creating models, and supporting decision-making processes. I am interested in continuing to develop my career in data science and applying my knowledge to new challenges.
As with the previous examples, the first version of these two CV personal statements offers clear evidence of the candidate's performance, focusing on a few key skills that are directly to the relevant to the role. It also provides a roadmap for why they're applying for the job and how it fits with the next steps of their career. By contrast, the second example fails to add any specific examples of key skills and how they've contributed to career outcomes, while offering only vague insights into why they've applied for the job.
Corporate roles
Good example
Dynamic operations director with 15 years' experience leading process optimisation and strategic operational initiatives in top financial services firms. Reduced operational costs by 25% while streamlining cross-functional workflows to enhance efficiency. Seeking to leverage expertise in operational leadership and risk management to drive long-term strategic growth.
Bad example
I am a Chief Financial Officer with 20 years' experience leading teams in the financial services sector. I have managed financial operations, budgets, reporting and forecasting for the organisation. I am seeking a new opportunity to continue applying my expertise in finance and leadership.
Again, the first example shows a detailed understanding of what recruiters are looking for, adding clear examples, supported by evidence, and including keywords that will help the applicant's CV pass the ATS stage. On the other hand, the second example is far too generic, lacking any evidence of career achievements or specific skills, and failing to demonstrate a compelling reason for the candidate's motivation to change jobs.
Tips for the perfect CV personal statement
Follow these tips for the most impactful, engaging CV personal statement:
1. Keep your personal statement short
The ideal personal statement captures your experience and skills in no more than 50-200 words. Consider it the written equivalent of an elevator pitch, designed to spark your recruiters’ interest so that they’ll want to read the rest of your CV. As you’ll have plenty of space in your cover letter to elaborate on any points, your personal statement should only provide recruiters a quick summary of your career history.
2. Use implied first-person perspective
Your personal statement is about yourself, so make it personal! Writing about yourself in the third person, i.e. “he” or “she” can sound pretentious and appear distant.
Writing in the first person adds a personal touch to a CV which may otherwise consist of bullet-point lists. However, avoid starting sentences with 'I', and instead opt for implied first-person perspective (for example, rather than 'I am a dedicated project manager', write 'A dedicated project manager').
3. Identify your skills and achievements
When writing a personal statement, the tendency is to include generic statements which could describe any candidate. To help make your personal statement unique to you, start by identifying your skills and achievements.
One of the best ways to do this is to think about all the jobs you’ve had and ask yourself what difference you made to each employer. You could also dig out past reviews and appraisals to identify the objectives/skills for which you received positive feedback.
4. Quantify your achievements
Offer evidence to back up the claims you make in your personal statement, so employers can see the value you’ve added for previous employers. The section doesn’t allow you space to go into great detail about the impact you’ve made. However, if you can offer up one piece of evidence to showcase a particular success, or a key strength, it will help to make a positive impression on the reader. Remember to reference evidence of your impact and achievements throughout your CV.
5. Tailor your personal statement to each job application
In the same way that you would tailor your CV to each job you’re applying for, you’ll also need to tailor your personal statement. Look at the desired experience, skills and education in the ‘Requirements’ section of the job description and draw on examples of how you meet each criterion from your career history.
6. Make your personal statement easy to read
While your personal statement should be short, it should also be easy to read. Don’t make it another bullet-point list like the rest of your CV, but at the same time, avoid boring the reader with a mini-biography of your entire career history.
Recruiters have little time to spare and don’t need to know the ins and outs of every job you’ve ever had. Use specific keywords from the job description, include specific examples to help recruiters understand why you’re the right candidate and save details for your cover letter or interviews. Check out these cover letter examples to see how your details can be best conveyed.
7. Proofread your personal statement
It’s worth proofreading your personal statement to catch any spelling or grammar mistakes and to make sure it flows well. Your personal statement is the first impression recruiters will have of you. If it’s littered with mistakes, it conveys a lack of attention to detail and doesn’t bode well for the rest of your CV.
You not only want to impress recruiters with your achievements but also your writing skills. A well-written personal statement demonstrates that you have good communication skills (without buzzwords!), and more importantly, ensures that recruiters won’t discard it at first glance.
CV personal statement mistakes to avoid
There are also several key mistakes people often make when writing a CV personal statement. If you can avoid these errors, you’ll have a better chance of impressing the reader:
1. Don’t use cliches or buzzwords
Avoid using jargon or buzzwords. There’s a reason that it’s called a personal statement! If you write that you’re a good team player, you have a strong work ethic or you’re an effective communicator, it’ll be more difficult to stand out from the crowd.
These are just empty phrases that don’t really tell recruiters who you are or what you can do. Instead, provide examples of how you’ve worked well in a team or communicated effectively. If you wouldn’t describe yourself as a ‘team player’ in real life, don’t do it in your CV.
2. Don’t make your personal statement too vague or generic
Be as specific as possible about your qualities, strengths and career ambitions. A vague, generic and directionless personal statement will be quickly forgotten and won’t do anything to help you stand out from other candidates.
3. Don't use passive voice
Using passive voice (for example, 'the project was successfully completed'), leads to an unengaging style that fails to highlight the impact you had. Instead, use active voice that showcases the impact you made (for example, 'developed projects, leading a dynamic team of six project managers').
4. Don't use 'I statements'
Writing in complete sentences with 'I statements', (for example 'I am a web developer with six years' experience. I work closely with clients to deliver engaging websites and applications') can make your personal statement long and unwieldy. Write in the implied first person perspective, with clear, lean sentences that maximise the use of impact verbs and keywords and skills related to the job description (for example, 'experienced research director with 10-year track record of designing national statistics surveys and delivering complex statistical analysis').
5. Don’t use inconsistent tense
Keep the tense consistent throughout your personal statement, and across your entire CV. It’s up to you whether you write in the present or past tense, but switching between these throughout your personal statement can cause confusion for the reader.
6. Don’t make it too long
Aim to keep your personal statement short, punchy and to-the-point. Two or three sentences is usually a perfectly reasonable length for a personal statement. Any longer than this, and the paragraph will become harder to read and may lead to the reader becoming distracted. Writing a short personal statement will also help you to stay focused on the point and deliver an impactful paragraph, focusing purely on your most important strengths and achievements.
Do
Use keywords that match the job description
Tailor your personal statement to the role
Use active voice
Use first-person implied perspective
Adopt consistent tense (present or past)
Keep it concise and to-the-point
Don't
Fill your personal statement with industry jargon
Make your personal statement too vague
Use passive voice
Use 'I statements'
Switch between past and present tense
Write in extended sentences that can be hard to follow
What Recruiters Really Look for in a Personal Statement
Jobseeker's HR survey can provide some valuable insights into what recruiters and HR professionals really look for in a CV personal statement. The research shows:
- More than half (53.5%) of HR professionals want CV personal statements to reflect relevant work experience.
- Around 6 in 10 recruiters (60.7%) expect personal statements to highlight skills and achievements.
Other valuable CV insights from HR experts, that you can use to help you craft a winning CV personal statement, include:
- Three-quarters of recruiters use ATS apps to review CVs (76.8%), with more than half saying relevant keywords are critical to getting through the screening stage, and 65% looking for hard skills. Including keywords and hard skills in your personal statement can boost your CV's performance at the ATS stage.
- 98.8% of HR professionals value clean, consistent formatting throughout a CV. As such, don't feel pressured to 'over-design' your personal statement section, or any part of your CV.
CV Personal Statement FAQs
Writing a summary for your CV when you're lacking work experience usually means opting for a CV objective instead of a standard personal statement. Rather than including details about your experience and career achievements, a CV objective focuses more on transferable skills and outlining how the role and organisation fit with your career ambitions.
Writing a catchy CV personal statement requires you to be concise and to-the-point, with content that's carefully tailored to the job description. Use 'implied first person' perspective and write in short, impactful sentences that use action verbs, keywords from the job description and evidence that shows your impact.
Open your CV personal statement by mentioning your job title, indicating your experience levels, and referencing a key quality or element of your personality or working style that helps to define you as a candidate. For example, 'Dynamic sales manager with 10 years' experience leading successful start-up sales teams'.
End your personal statement by providing an indication of why you're applying for the job, what attracted you to the organisation and how the role fits with your career progression and ambitions. For example, 'Seeking opportunities to assume greater management responsibility and drive strategic growth with a company renowned for innovation'.
To understand the strongest, most impactful keywords to include a CV personal statement, it's always best to check the job description. Use action verbs that showcase personal qualities, and mention one or two key hard skills that are essential for the role. While soft and transferable skills differ depending on the role and organisation, some of the most in-demand transferable skills include leadership, adaptability, problem-solving and communication.
Key Takeaways for a Strong CV Personal Statement
Writing a winning CV personal statement requires a tailored approach. The best statements are a concise, impactful paragraph showcasing relevant skills and the impact you've made in your career to date, while showing why you're applying for the job. For any successful personal statement, practice makes perfect, so work on refining your personal statement to the most impactful, engaging paragraph that stands out from other candidates. Another way to make your CV stand out from the crowd is to use a professional CV template from Jobseeker. Sign up today and start creating an eye-catching CV in minutes. Explore our resources to learn more about the ins and outs of CV and cover letter creation as you explore the next steps in your career.
Impress employers with your CV
Step-by-step guidance to create a professional CV in minutes.



